3.+The+Target

=The Targets=

//**Seeing as the commercial is in the Spanish language, it is obvious that it is targeting the hispanic people of the country. It provides issues made to trigger specifically these people. Obviously, themes of immigration and economy are going to cause concern. These hispanic immigrants don't want to be treated differently as immigrants. Also, this class of people have been hit hard by the suffering economy. It was only aired in a few states but is expected to be very effective. It was only aired in Colorado, New Mexico, and Nevada; common settling areas for Mexican and Central American immigrants. Obama is bringing to this group's attention issues that should cause fear or dislike. Whether the immigrants are legal or not, the fear of being marginalized is enough to reject a candidate. It's all an effort to raise fears among Hispanic voters, who are expected to play a critical role in all three of the previously mentioned states as well as Florida.**//